What is Social Media Marketing?

Social Media Training: 12-Week Bootcamp

People who work in social media marketing are "in the know". They seamlessly move from screen to screen monitoring and contributing to the conversation. Twitter, Facebook, tumblr, Instagram, reddit, Pinterest, LinkedIn, YouTube, Google+, the list seems as infinite as the amount of content out there and keeping your consumer engaged is different for each platform. People are constantly connected and brands need to be where the consumer is. If you want to be a part of the conversation, you need to be comfortable with multiscreen communication. Select a city (look left) to see our social media marketing courses and more details on the program.

Become a Social Media Expert

Join the 7,000 other people who started their career at Miami Ad School.

Here are some of the skills you will learn

Research & Insight

Social media marketing is 24/7. You need to have a plan to connect with your followers. Through your research you will be able to come up with a social strategy to help your creatives concept a social media campaign.

Social Media Strategy

Each platform has different demographics and uses. Facebook games, Instagram contests and Tweetups are just some ways you can engage your consumer. Learn the best social strategy for each network.

Collaboration

It takes a village to tweet 140 characters. During the boot camp you will work in agency pods that will help you learn how social media strategists, copywriters, designers and the client work together.

Presentation

In our social media training, you will have presentations every week and work with a real client. You will be a pro at delivering your message and social media campaign in a clear, concise manner.