As a copywriter you use words to make people smile, think, cry, laugh or learn something. You'll write stories as short as a tweet or long as a full-page newspaper ad. Teamed with an art director concept ideas for ad campaigns, radio spots, websites, videos, TV commercials and anything else that can help build a brand.
Your training covers everything you need to know for a career as a copywriter. Courses are practical. Instructors are all top advertising professionals: copywriters, creative directors, videographers, producers… They teach you the skills they use everyday at the agencies where they work. Projects are realistic.
You may even work on a live project for a brand and present your ideas to the client. Students have created a Superbowl spot, Facebook app for UNICEF, and videos and social media campaigns for Burger King.
Intern and get real-world experience before you graduate. Students can opt to spend part of their two year program studying and interning in up to four other cities where we have programs. Through partnerships the school has with agencies all over the world, students can get hands-on experience and build their network of industry contacts.
The copywriting program is a two-year (8 quarter) program. Each quarter is 10 weeks in length followed by a break.
After spending at least one year (4 quarters) in Atlanta, students can apply to our Quarter Away Program. This program gives students the opportunity to study and intern in up to four more cities around the world.
Tuition for each quarter is $4,850 per quarter/ $19,400 a year/ $38,800 total tuition cost for the 2-year program. Tuition is based on the quarter system.
It takes eight quarters (24 months) for completion of the copywriting program. Financial aid is available for US Citizens.
All students must have:
This is a two year diploma program with the primary purpose of developing a professional portfolio through classes and real-world experience to gain the skills needed for an entry level position in advertising.
Placement Assistance: Graduates have the opportunity to attend portfolio review and interview with multiple agencies. Miami Ad School also supplies graduates with job leads throughout their career.
Miami Ad School students who spent at least one quarter getting real-world experience in an agency.
Miami Ad School students who spend 2 or 3 quarters getting real-world experience in an agency.
Great work starts with a great idea. It’s not about just creating a print ad, tv spot or Facebook page. Solve the communication problem first then find the appropriate media to give the idea maximum impact.