Guest SpeakersFrom far and wide
TeachersAll Working Pros
Student StoriesWhat's it like?
galleryVideo & Images
Mediain the News
Stephen Conley
Director of Strategic Planning, Y&R
Stephen has diverse planning experience that spans the US, Latin America, and Spain. He currently heads up Strategic Planning at Y&R Brands Miami, working both with the Latin American region and the fast-growing US Hispanic market. He began his advertising career at Y&R Miami as an analyst and then spent five years as a planner with J Walter Thompson, first in Miami working with Latin American region on technology-related projects and then in Madrid, Spain. There, he worked on wide variety of accounts such Nestle, J&B, Shell, Telefónica, Imperial Tobacco, Direct Seguros, VisionLab, and ACEXPIEL (association which promotes the Spanish leather industry domestically and abroad).
While in Spain he also helped establish Kantya, the agency's strategic brand consultancy and served as the agency's coordinator for the BrandZ study.Stephen returned to the U.S. in late 2004 to work in the dynamic US Hispanic market. He worked at Casanova Pendrill on brands such as Band-Aid, Progresso Soups, and Miller Genuine Draft. He later moved to Bromley Communications, where he headed up planning at the Miami office and worked on the Burger King and Astra Zeneca accounts. In January of 2007, he returned to the Y&R and WPP family as Strategic Planning Director for Y&R/Bravo Miami.
He's passionate about the business and has written articles, taught workshops at Madrid's Complutense University and has taught course a variety of courses at the Miami Ad School since 2006. He loves teaching at the Ad School and feeds off the energy and enthusiasm of his students. He’s fluent in Spanish and married to a proud Spaniard. He and his wife are blessed with two beautiful children. In his free time, he loves to read, write fiction, work-out, play golf, travel, and spend time with his family. With the little time he has left after all of this, he’s involved in a web-based, film-related project centered on bringing literature alive via short videos.
Stephen holds Bachelor of Arts degree in Psychology from the University of Colorado and an MBA from The Thunderbird School of Global Management.
While in Spain he also helped establish Kantya, the agency's strategic brand consultancy and served as the agency's coordinator for the BrandZ study.Stephen returned to the U.S. in late 2004 to work in the dynamic US Hispanic market. He worked at Casanova Pendrill on brands such as Band-Aid, Progresso Soups, and Miller Genuine Draft. He later moved to Bromley Communications, where he headed up planning at the Miami office and worked on the Burger King and Astra Zeneca accounts. In January of 2007, he returned to the Y&R and WPP family as Strategic Planning Director for Y&R/Bravo Miami.
He's passionate about the business and has written articles, taught workshops at Madrid's Complutense University and has taught course a variety of courses at the Miami Ad School since 2006. He loves teaching at the Ad School and feeds off the energy and enthusiasm of his students. He’s fluent in Spanish and married to a proud Spaniard. He and his wife are blessed with two beautiful children. In his free time, he loves to read, write fiction, work-out, play golf, travel, and spend time with his family. With the little time he has left after all of this, he’s involved in a web-based, film-related project centered on bringing literature alive via short videos.
Stephen holds Bachelor of Arts degree in Psychology from the University of Colorado and an MBA from The Thunderbird School of Global Management.
