Our school is in the digital heartland, buzzy Surry Hills. The teachers of our advertising courses are all working pros at the top of their game. They come from agencies and tech companies across the board, large multinationals, digital specialists and creative hot shops like: Clemenger BBDO, DDB, DT, Havas, JWT, Leo Burnett, M&C Saatchi, McCann, Ogilvy, One Green Bean, Profero, Razorfish, R/GA, Saatchi & Saatchi, The Leading Edge, TBWA, The Monkeys and The White Agency. They are all keen to get a close look at our emerging talent! Our classes are small and are closer to a tutorial than a lecture. That means you’re sure to get one on one feedback on your work in each session and instantly become part of the school family!
Our school year has four quarters of 10 weeks with a three week break in-between. Students complete a minimum of four sessions of three hours each per week and are expected to spend the same amount of hours on homework. Most of our classes are held in the evenings, from 6pm to 9pm, Mondays to Thursdays.
As for Sydney itself? Whether you’re looking for the latest pop culture trends in visual art, design, music, or fashion, you’ll find it here. It’s also one of the most culturally and ethnically diverse cities in Australia and the world. The Lonely Planet reports that Australia’s best musicians, foodies, actors, writers and architects flock to Sydney. They call it a ‘hyper-energetic, ambitious marketplace of the soul, where anything goes and everything usually does. And let’s not forget the surf culture. Sydney is set along miles and miles of ocean coastline and has 32 beaches. Lots of culture happening there, even in winter.
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Our teachers are all working in the industry so they provide great work contacts. The school also holds annual Portfolio Reviews for recently graduated students from the art direction, copywriting and boot camp programs. Local ad professionals, who we've invited for the occasion, come to interview the graduates and review their work. Alternatively, the head of school introduces graduates to the key people of agencies they’d like to work for.
Ogilvy (delete ‘&Mather’)
Saatchi & Saatchi
Skill and Portfolio Development
Students in the art direction, copywriting programs spend their first year in Sydney. The courses the students take are practical and class projects are realistic. Since the classroom replicates the real-world, students develop the skills and portfolio needed to get a job in the advertising industry.
In the second year of the two-year program students have the option to study and intern in agencies and companies in up to four other cities around the world where Miami Ad School has programs. Students continue to develop their portfolio, expand their network of industry contacts and get real-world experience.
Miami Ad School is for those who would like to dive in head first to the world of Creative Planning, it's full on but very rewarding. The highlight for me was spending hours and hours learning from Sydney's finest Creative and Planning industry leaders from the biggest and best agencies. To usually access this level of talent you'd be paying a sizeable hourly fee, so for me this alone made it worth doing!
James Pick, Media Manager at Woolworth, Sydney
Flying over from Switzerland to attend the Sydney’s Miami Ad School Boot Camp in Account Planning was a great investment! The best creatives and planners in the field inspired and pushed me to the limit. Working in small groups and teams highly motivates and leads to intense feedback. The Boot Camp definitely opened the door for me to work in this creative industry!
Livia Bigler, TV Producer, Zurich
Miami Ad School has given me a strong understanding and skillset in planning and creative. Learning from the best creative talents in the industry was the highlight of my time here, inspiring me to constantly challenge myself. Jumping head-in into the advertising industry through Miami Ad School was definitely a great decision!
Caroline Chee, Junior Planner, Singapore.
Firstly, thank you Helga for this course and for bringing such good professionals to teach us. I had so much fun! I’ve learned key knowledge that will be useful in my future. All the teachers have been super inspiring. Being in touch with the professional world and meeting them is amazing. Each teacher has given us a particular perspective of strategic and creative processes (that I never thought of before,) so we finished the course with a rich learning.
The live client pitch is the one I’ve enjoyed most as we went deeply into market research for it. From every pitch and campaign I took out something new to learn. For me it has been a great experience to come here to Sydney to study what I love and to meeting all the students. We are like a little family now. I feel part of Miami AdSchool.
Pau Bajuelo, Junior Planner, Barcelona
The course gave me a solid foundation of understanding planning and what’s involved. The teachers were invested in extracting the most out of the students in helping them progress with their goals.
Zander van Oldenborgh, Art Director
Next quarter starts in July
Join the 7,000 other people who started their career at Miami Ad School.