Miami Ad School

Google Street View Cars for Germany Designed by Miami Ad School Students

Thu, 11 Mar 2010 0:00:00 -0500

It’s a foregone conclusion that many of you have already enjoyed Google Street View as part of their excellent Maps service. Not only does Google let you see and find the address you’re looking for, it shows you the view of the ver

Taylor Swift's New Greeting Card Line, With An Assist From Our Own Melissa Cornet

Thu, 25 Feb 2010 0:00:00 -0500

Taylor Swift’s new greeting card line is in stores now--and it’s a hit. But while the 20-year-old singer/songwriter wrote all the cards herself (no mean feat, by the way), she received a very big design assist from Miami Ad

Community Building? What Cults Can Teach Marketers

Tue, 23 Feb 2010 0:00:00 -0500

When we think of cults, we often imagine mind-numbed automatons blindly following a Svengali-like figure into the abyss. (Does Jonestown ring any bells?) The fact is, though, not all members of cults fall into this stereotype. In point of fact

10 Top GEICO TV Commercials: Gecko, Cavemen, and Beyond

Fri, 26 Feb 2010 0:00:00 -0500

If the phrase “an embarrassment of riches” can be applied to any advertising campaign, it can certainly be applied to the long running series of GEICO TV commercials. In the past 15 years, GEICO has made the pedestrian line “

Ad Agencies Creating Content: Creating a Legacy Beyond Ads

Mon, 01 Mar 2010 0:00:00 -0500

This article from AdAge.com brings to light a big part of what we're talking about here at Miami Ad School when we speak of Pop Culture Engineering. The job of today's creatives goes far beyond the simple promotion and communication of other peopl

Another Scholarship to Miami Ad School Courtesy of Luerzer’s Archive.

Wed, 10 Mar 2010 0:00:00 -0500

Luerzers Archive--the famous journal that features the best ads worldwide--has once again decided to help an aspiring creative along in these difficult economic times.

Archive, for the second year in a row, will be offering a

Digital vs. Print 2010: More Money to be Spent on Digital Than Print Ads This Year

Tue, 09 Mar 2010 0:00:00 -0500

We all knew this was going to happen eventually. "One day," it has surely been said, "more money will be spent on digital than is spent on print advertising. Then we will know that a fundamental change has occurred."

Welcome

Top Dogs: 125 Canine Pop Culture Icons

Mon, 08 Mar 2010 0:00:00 -0500

Miami Ad School has been a dog-friendly institution from the very start. Founders Ron and Pippa Seichrist had the help of their pack--chocolate lab Fudge and golden retriever Applesauce--when they first opened the doors in 1993. Today the founder's p

Facebook, Twitter Actually Making Us More Productive

Mon, 22 Feb 2010 0:00:00 -0500

The lords of productivity bemoaned the rise of the Web in the workplace circa the late 90s. Now the same self-appointed deities are back and have none other than our favorite social darlings Facebook and Twitter in their collective sigh

'Dog Whisperer' Cesar Millan Says Goodbye to His Sidekick Daddy the Pit Bull

Sun, 21 Feb 2010 0:00:00 -0500

Dog Whisperer Cesar Millan’s trusty “right-hand-man” and partner in the healing of many troubled dog-owner relationships, Daddy the Pit Bull, passed away peacefully in the company of his family on Friday, February 19th

And yet another grad-created spot on Super Bowl XLIV

Thu, 04 Feb 2010 0:00:00 -0500

Nic (the AD) and JD (the CW) have created some Super Bowl magic too. Be on the lookout for their spot for Levi's Dockers during the second commercial break of the second quarter. To quote JD, "It should be a memorable one."

Is This The New HomeAway Super Bowl Commercial?

Wed, 03 Feb 2010 0:00:00 -0500

Looks like a teaser to us--or maybe someone close to the project has an itchy trigger finger--but here's what looks like a preview of the HomeAway spot Matt and Kris worked on. However it came to light, it looks pretty cool.

See the HomeAw

Are you sure you want to post that?

Mon, 08 Feb 2010 0:00:00 -0500

Your mother is on Facebook. Well, maybe not your mother, but lots of people's are. And, if she "friends" you (and just try rejecting that one), she'll have full access to those pictures of that night when you "got sooooo drunk!" Now, if that isn't en

Giving a Lift to Our Beloved Darryl Strawser

Tue, 09 Feb 2010 0:00:00 -0500

Art with a purpose. View an exceptional art exhibition courtesy of faculty and former students of the Miami Ad School in addition to work by the student of life himself, Darryl Strawser. Preview an intimate showcase of Darryl-rama and a collection of

"Dockers Free Pants", or How Grads Snagged the Top Two Searched Keywords on Google Right After The Superbowl

Wed, 17 Feb 2010 0:00:00 -0500

SF alums James Davis and Nicolas Howell's Dockers "We Wear No Pants" spot won one post-Big Game competition, perhaps the one that matters most in these interconnected, digital times. The day after the Super Bowl the top two most searche

Most Memorable Recent Coca-Cola Commercials

Mon, 15 Feb 2010 0:00:00 -0500

One of the many benefits of working on the world's best-known consumer brand--one with simple, happy brand values--is that you have the freedom and opportunity to make some of the most whimsical creative imaginable. The key here, as in every endeavor

UPDATE: Josh Bloomberg's Teleflora Hottie Wins, Megan Fox Loses in Super Bowl Survey

Sat, 13 Feb 2010 0:00:00 -0500

"Now this is our kind of Super Bowl commercial survey. Any panel that gives the top slot to a commercial in which a bitchy hottie wearing a miniskirt is the central character gets our vote. Of course, if the same survey gives the third place spot