CLIFF NOTES

MARK ANDEER, AD; KRISTIN WALLACE, CW

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  •  Hamlet
  •  Oedipus
  •  Odysey
Students: Mark Andeer, AD; Kristin Wallace, CW
Location: Miami Beach
Awards: ADDYs Best of Show
Brand: Cliff Notes
Notes:

Their ads take the concept of condensing a book to the extreme. They do it in a single sentence. The art direction of the type in these ads is beautiful and unique. The campaign won Best of Show in the Addys. After graduation Lowe & Partners in New York hired Mark as an art director. Turkel Schwartz & Partners in Miami hired Kristin as a copywriter.