L'eggo My Eggo

"L'Eggo My Eggo" won "The Show" for student work in Minneapolis, and was the #1 most viewed video on YouTube... in Greenland.  (Really).

Sitha: "I decided to do an extended ad because I never liked the restraint of the whole 30 second thing and "feeling" like an ad.   One of the things I grew up with were those "L'Eggo my Eggo" ads where the family members are always fighting over the last Eggo. So I did the storyboards, sent it out to some friends, and asked if they wanted to be a part of it... and that was that."

After graduation, Sitha worked for Fallon (Minneapolis), Dieste Inc. (Dallas), and is currently an Art Director at Crispin Porter + Bogusky (Boulder).
3:27 

"L'Eggo My Eggo" ad from original campaign (1972):   
http://www.youtube.com/watch?v=F-Yq1I8gIA0