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03
Nov 2016
The Strategic Stars of Account Planning are Coming to Miami
The next Miami Ad School Boot Camp for Account Planners is at our Wynwood headquarters. Here are a few of the instructors that will give you the skills you need to start your strategy career.
January 3, 2017, the start of Miami Ad School's Wynwood’s Boot Camp for Account Planning draws closer. Here are some of the instructors we have lined up for you. They are all strategic experts that will prepare you to become an analytical, creative, intuitive and insightful planning professional.
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ACCOUNT PLANNING—AN OVERVIEW Christopher Owens • Brand Planning Group Head @ The Richards Group |
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UNDERSTANDING THE BRAND'S ISSUE Anthony Mariello • Global Strategy Director @ Droga5 |
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THE BRIEF AND BRIEF WRITING RP Kumar • Executive Vice President, Global Director, Strategic Planning, Insights and Research @ Ketchum |
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AND Archana Kumar • Chief Strategy Officer @ MediaCom |
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QUALITATIVE RESEARCH Kristina Jenkins • Chief Strategy Officer @ Zambezi, LLC |
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QUANTITATIVE RESEARCH Brian Miller • Director, Consumer Intelligence @ SapientNitro |
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PROOF: MEASURING IMPACT Stewart Adrian Pratt • SVP, Strategy & Analysis @ DigitasLBi |
Related Post: Kick Start Your Career: The Boot Camp for Account Planning is Back in Miami
Miami Ad School's Boot Camp for Account Planning is an intense, 12-week-long, true-to-the-business educational experience developed to give you the tools to join the ranks of professional strategists and planners. You will be introduced to a new piece of the planning puzzle every week, from quantitative and qualitative research to finding insights and writing creative briefs. You will see what it's like to work with creative teams too. You'll be partnered with art directors and copywriters to collaborate on a live brief from a real client.
The next boot camp in Wynwood starts on January 3, 2017.
Get ready to start your account planning career. The Wynwood Boot Camp for Account Planning application deadline is November 28th.
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