How many times have you claimed on social media that you would do something if given the chance. You kind of knew you were safe, it could never happen so you brag a little. Better be careful. Heineken is calling people out on their claims and making them drop their sandwich and go.
Caitlin Bishop, Assistant Strategist at Miami Ad School New York, was part of the winning team at AdByte Powered by Google which was held on Oct. 28th. The event was the first ever product-immersion program between Google, the 4As, and the Multicultural Advertising Internship Program (MAIP).
Miami Ad School held its annual Pick of the Litter contest, a celebration of outstanding planners with less than three years strategic experience, at the 4A’s Strategy Festival in Nashville. On October 28th, Sara Cobaugh, an account planner at McKinney, took home the top spot.
If you've been on Facebook, Twitter, or at this point, not living under a rock, then you have probably seen the latest campaign from Memac Ogilvy & Mather Dubai for UN Women. “Auto-Complete Truth” exposes a scary reality on how women are perceived, and ultimately treated, throughout different areas around the globe.
In collaboration with Brooklyn-based street wear brand Entree Lifestyle, the students and teachers of Miami Ad School New York created a massive tribute to late rapper and iconic Brooklyn cultural figure Notorious B.I.G. They used a layering "remixed" media style consisting of photographic and graffiti elements in addition to physical elements like actual sand from the Brooklyn Bridge park and authentic NYC taxi decals in the composition of the piece.