Words Can Kill

Print ad campaign inspired by The Trevor Project.


Inga-Marie Sorensen

Debbie Yeh

Wai Chan


Students at the Miami Ad School created a series of ads as a class assignment for potential client, The Trevor Project - an organisation working to prevent suicide in the lesbian, gay, bisexual, transgender, and questioning youth community - highlighting that words can drive vulnerable members of the LGBT youth community to suicide.

Copywriter Inga-Marie Sorensen and art directors Debbie Yeh and Wai Chan from the San Francisco-based school devised the campaign which uses the tagline ‘Words Can Kill’.

The Trevor Project was not officially involved in creating the campaign ads.


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