Making World News a Global Experience
AWARDS / RECOGNITIONS:
A successful advertising campaign, needs to be different and innovative, but also requires to add an extra value to the brand or product that is being promoted.
FlipSide is a promotional tool for a broadcasting corporation, created by two Miami Ad School students from the art direction and copywriting portfolio programs. The FlipSide is a widget that can be add it to any browser allowing users to have a global experience about world news.
The idea behind this campaign, is to maximize the user experience by incorporating social media platforms such as Facebook and Twitter to gather opinions and different angles of a any story.
Founded in 1993, Miami Ad School has grown to a network of 16 advertising schools in 10 different countries. Through the school’s partnerships with dozens of agencies and companies, students have the opportunity to intern and get real-world experience while they are still in school. Our creative and practical approach to training has made our students the most awarded on the planet.