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AWARDS / RECOGNITIONS:
Emily Berger, Michael Weisburd, and Heinrich Schnorf, students at Miami Ad School New York found a solution to help kids and teenagers use proper grammar while texting. iCorrect, which uses texting to teach kids and teenagers proper grammar.
The students brainstormed the concept during a class and they believe that text messaging is an opportunity to improve literacy and writing.
On average, kids get cell phones at 10-14 years old and they’re sending up to 3,900 texts per month. Texting provides kids with a platform for reading and writing more than ever before, but other factors like text lingo and autocorrect prevent them from learning proper grammar and spelling on their own.
As of now, texting isn’t teaching kids good communication habits. iCorrect sets out to change that. Let’s text our way to a better future.
Their project is now being featured in advertising and tech publications.
Founded in 1993, Miami Ad School has grown to a network of 16 advertising schools in 10 different countries. Through the school’s partnerships with dozens of agencies and companies, students have the opportunity to intern and get real-world experience while they are still in school. Our creative and practical approach to training has made our students the most awarded on the planet.